Commercial Real Estate Is Booming in Florida — Here's How to Break In

If you're a real estate agent in Florida, you've probably felt it: the residential market is crowded, commissions get squeezed, and every closing feels like it takes more work than the last. Meanwhile, the agents quietly building real wealth? A lot of them are working the commercial side — bigger deals, longer relationships, and income that doesn't disappear the moment a transaction closes.

Here's the catch nobody tells you: most residential agents never make the jump to commercial real estate. Not because they can't — but because no one ever showed them how.

That's exactly the gap we built the CRE Power Up-Tour to close.

What is the CRE Power Up-Tour?

The CRE Power Up-Tour is a one-day, in-person event for real estate professionals who want to understand how commercial real estate actually works — and meet the people who make deals happen in Florida.

It's happening Tuesday, June 16, 2026, from 10 AM to 2 PM at the Hard Rock Hotel in Daytona Beach. One room, one afternoon, and a lineup of people who do this for a living: CCIM-designated brokers, commercial lenders, and some of the top producers in the state.

This isn't a webinar you half-watch with your email open. It's a live, sit-in-the-room day designed to give you practical knowledge and the relationships that turn that knowledge into closings.

Why commercial real estate is worth your attention right now

Residential and commercial real estate look similar from the outside, but they reward completely different things. Residential runs on volume and speed. Commercial runs on knowledge and network — and that's good news for any agent willing to learn.

A few reasons agents are paying attention to commercial in Florida specifically:

• Bigger transactions, bigger commissions. A single commercial deal can be worth a year of residential closings.
• Fewer agents who actually understand it. The barrier to entry is knowledge, not luck — which means less competition for the people who put in the work.
• Relationships that compound. Commercial clients — investors, business owners, developers — come back. Build the relationship once and it can pay off for years.
• Florida's market. Population growth, business relocation, and development across Central Florida keep commercial activity strong.

The honest truth is that breaking in takes two things: understanding how commercial deals are structured and financed, and knowing the right people. The Power Up-Tour is built to hand you both in a single day.

What you'll actually learn

We kept the agenda focused on what moves the needle, not theory. Sessions cover:

• Deal structuring — how commercial transactions are actually put together, and where the value (and the commission) lives.
• Financing — how commercial lending works, what lenders look for, and how financing shapes a deal from day one.
• Investment strategy — how to think like an investor so you can guide clients (and maybe build your own portfolio).

And just as importantly: time to connect. You'll be in the room with brokers, lenders, and producers who can become referral partners, mentors, and collaborators. In commercial real estate, that network is the business.

Who should come

This event is built for two kinds of agents, and both will leave with something:

• Residential agents ready to expand. If you've been curious about commercial but didn't know where to start, this is your on-ramp. You don't need any commercial experience to walk in — just the willingness to learn.
• Experienced commercial professionals. If you're already in the game, this is a day to sharpen your edge on deal structure and financing, and to expand the network that actually closes deals.

Whether you're making the jump or leveling up, this is your room.

The details

• What: CRE Power Up-Tour — a live commercial real estate event
• When: Tuesday, June 16, 2026 · 10 AM – 2 PM
• Where: Hard Rock Hotel, Daytona Beach, Florida
• Cost: Free to attend (registration required)

What's included:

• 1 ConEd credit hour — keep your license current while you learn something genuinely useful
• Complimentary breakfast and lunch
• A drink cash bar and live networking
• Direct access to CCIM-designated brokers, lenders, and top Florida producers

Seats are limited, and a room like this fills up. If you've been waiting for a reason to take commercial real estate seriously, this is it.

Reserve your seat

Registration is free, but space is limited and first-come, first-served.

👉 Register for the CRE Power Up-Tour

Come ready with questions, business cards, and an open mind. Walk out with a clearer picture of how commercial real estate works — and a few new people in your corner who can help you get there.

The CRE Power Up-Tour is hosted by the Santos Home Team, powered by Epique Realty — a full-service residential and commercial real estate team serving Central Florida and clients across all 50 states. Strength in Service. Power in Results.

Questions? Call (407) 734-0203 or email Santos@epique.me.